DOT Badges Case Study
- Client: DOT Badges
- Category: Brand
- Website: www.dotbadges.com
About the brand
– India’s largest online store for Button Badges Customise your Badge. India’s Homegrown brand. This brand offer a wide range of products suitable for Collage students from Badges to Laptop Stickers, From Luggage tags to Fancy Diaries/ Dot Badges meet all kind of client needs may it be B2B or D2C.
Industry – E-Commerce
-Being an E – Commerce brand the major objective was get more number of sales.
-The stickers are easy to sell products but the books , luggage tags are not the products everyone will buy online
-Gone are those days where people used to put up badges on the bags, shirts. The demand for Fridge magnets is also not high.
-Few products were never getting sold even after putting alot of money on marketing
-We created the entire strategy for the least sold products which started to pick up in some days and started giving good ROI
-The ROI went on increasing month on month
-The number of products sold on Facebook was the highest in the entire life span of the ad account.
-The Highest ROI delivered was of 9.6%